Social Contest Campaign Series:
Dear Santa / Have You Been Naughty or Nice This Year?
A series of Christmas social contest posts were published to build a momentum of excitement for the festive season. Participants stand a chance to win prizes every week when they write to Santa. Engagement metrics usually soared when campaigns like these happen on Novotel's social media, hence social contests were consistently generated to engage with the intended target audience.
Dear Santa / Have You Been Naughty or Nice This Year?
A series of Christmas social contest posts were published to build a momentum of excitement for the festive season. Participants stand a chance to win prizes every week when they write to Santa. Engagement metrics usually soared when campaigns like these happen on Novotel's social media, hence social contests were consistently generated to engage with the intended target audience.
Social Contest Giveaway:
Whisk Santa Off His Feet & Be Rewarded
Whisk Santa Off His Feet & Be Rewarded
Social Contest Giveaway:
Easter Egg Hunt at The Square Restaurant
Easter Egg Hunt at The Square Restaurant
Social Contest Giveaway:
Which Chinese New Year dish best represents you?
Which Chinese New Year dish best represents you?
Social Contest Giveaway:
Fusion Flavours X Experimental Laksa Bar
Fusion Flavours X Experimental Laksa Bar
Promotional awareness for the hotel's new themed buffet, and to encourage participants to visit Novotel's website to view the restaurant's bi-monthly promotions.
